In class, we at first discussed what we think makes a good music video. Our tutor, Becky, went round the class and asked us individually. This was to get the class thinking about ourselves as a target audience and what we want from a music video. This was especially helpful due to the fact that many pop, rock, R n' B and rap videos are targeted at teenagers and young adults.
The majority of the responses were along the lines of:
- A good narrative that relates to the song
- Strong imagery
- Comedy
- Location and costume change
- Variety in general
- Artist performance
We then watched some music videos and identified the conventions of music videos as a form, and the conventions of the different genres.
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